Hi there,
I turn regulatory requirements into scalable design solutions that accelerate business goals.
For 10 years, I've designed B2B SaaS experiences that balance usability, feasibility with business impact: reducing cost, automating workflows, accelerating implementation.
I believe great products are made through strong collaboration and curiosity.
My approach

Discovery & Strategy
Xmind, Dovetail, Qualtrics
Lead user research
Shape product strategy
Align cross-functional stakeholders

Product Design
Figma, Framer, Miro
Design end-to-end experiences
Balance user needs with business goals
Scale up approach

Data-Informed Design
Looker, Pendo
Validate roadmap & decisions
Measure. before/after impact
Optimize continuously
Get user feedback
Impact I create
Context: Implementation teams manually copied customer configurations into production. A 10-days bottleneck delaying project support and other implementations.
Solution: I led design of an export/import feature validated with 10+ Implementation Managers and creating a safer, quicker multi platform configuration.
Impact:
- 200K€ cost saving within 6 months of launch
- 96% user adoption
- 97% faster configuration (10 days ->2h)
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Context: New EU regulations required retention policies for 1K+ files per customer. With no existing solution, customers risked €20M+ fines.
Solution: I led fast-track design of a retention policy manager validated with legal & product teams. Created a rule-based automation enabling one-time configuration with monthly trash reviews.
Impact:
- 100% policy compliance across 50+ customers
- 99% less ongoing manual deletion
- Zero GDPR violations after launch
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Context: Support teams debug using Audit Trail 50% of the time. Misaligned and outdated filters made the research & resolution very slow and untrustworthy.
Solution: I redesgined filters, results and comparisons around "search by impacted item and when" mental model.
Impact:
- 3 item-focused filters deliver relevant results
- 80% of key use cases covered in beta version
- 50% faster research (9min->5min)
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